Prevention has long played second fiddle to treatment in the world
of medicine, according to Edward Ellerbeck, MD, MPH, professor
and chair of the Department of Preventive Medicine and Public
Health at KU Medical Center. But with a newfound emphasis on
halting problems before they start, policymakers are starting to
view public health in a new light.
“The public health movement favors a dynamic
approach to health care, bringing together
physicians, patients, researchers, the community,
and insurance providers to reduce costs and
prevent health problems before they begin,”
Dr. Ellerbeck said.
Such efforts have already begun across Kansas. In addition to
encouraging better physical fitness and healthier eating, employers
and insurance providers are seeking to nudge clients toward a
healthier lifestyle by offering insurance discounts to workers who,
for example, don’t smoke or pledge not to use tobacco.
KU Medical Center hopes to be at the forefront of this public
health movement by opening a new School of Public Health,
which would serve as the primary resource center for statewide
policies and procedures on public health matters.
A truly beneficial and efficient public health system links
policymakers, academia, health care providers, and citizens. The
new School of Public Health, which is still a decade away from
becoming a reality, could serve as a link among those existing
health care and education structures.
The need for such a school in Kansas is urgent.
“A quarter of the existing workforce in public health will retire
in the next five to 10 years,” said Glen Cox, MD, MBA, MHSA,
professor and chair of the Department of Health Policy and
Management and director of the new Institute of Community and
Public Health. “Our current training programs are insufficient to
replace those who are retiring. We have to create curricula to help
prepare people to develop a workforce in public health.”
The nuts and bolts of establishing a new School of Public Health
require diversifying existing education programs and creating
new ones, Dr. Cox said. Work is currently underway on linking
existing health care and education structures, securing additional
funding, and meeting accreditation requirements.
The new school would offer Master’s degrees in five programs,
as well as three doctoral programs. The latter would
afford significant research collaboration between the Medical
Center campuses in Kansas City and Wichita and the
Lawrence campus.
“A new school would help create an infrastructure for public
health,” Dr. Cox said. “We’ve had successful communitybased
research, but we don’t have that robust connection with
governmental organizations yet. The state is not currently in a
position to get as much federal funding in research and service
delivery, but that would change with the development of a public
health infrastructure.”
The proposed School of Public Health will provide a three-pronged
approach to tackling health problems in Kansas: service in
public health, with researchers studying policies and procedures;
education in public health, with training of health professionals
who have an understanding of a population-based approach to
health; and research in public health, in which experts could study
better means of health care delivery and of insuring citizens.
Such an approach would mean combining and utilizing a diversity
of resources from universities, state government, and the private
sector. Proponents of the school say that it would be a clearinghouse
of information and research for organizations all over the state.
For example, when writing new state laws regarding health care,
legislators could refer to the School’s research on the best ways
to develop health-friendly cities and encourage healthy behavior.
Similarly, insurance providers could use the school’s findings to
develop an incentive-based public health approach to insurance.
The new School of Public Health would also provide a designated
face for the Medical Center’s diverse public outreach efforts, said
Mary Beth Warren, RN, MS, statewide director of the KU Area
Health Education Centers, which offer programs, continuing
education and services to medical, nursing and allied health
students as well as to rural providers in the state.
“We’re trying to enhance the quality and accessibility of health
care in every part of Kansas, and a School of Public Health would
greatly aid our efforts,” Warren said.
The movement to create a new School of Public Health is not
strictly a KU-centered effort. Douglas Bradham, DrPH, chair
of Preventive Medicine and Public Health at the KU School of
Medicine in Wichita, says that the new school would serve as a
catalyzing agent for a much larger statewide effort.
“The vision for this school is that we have an opportunity to
embrace partnerships between the public and private sectors, in
the same way the medical school in Wichita joins the private and
public,” he said. “We have a lot of talent at universities across the
state, in the business community, and in state government.”
One of the challenges facing predominantly rural states like
Kansas, Dr. Bradham said, is the absence of connected metropolitan
networks that breed closer public health collaboration.
“Rural states need a new framework,”
Dr. Bradham said. “We’re talking about
a truly all-encompassing view of public
health and cooperation, one that involves
all campuses and health organizations
in the state.”
The financial and organizational challenges may be imposing, but
the potential long-term benefits for the health of Kansans greatly
outweigh the costs. When such a goal is accomplished, it will
mean the dawn of a new age for the health of Kansas. +